Alcohol brands are marketing their booze as ‘wellness’ drinks in a desperate bid to recapture the market
Millennials are spending less money on alcohol than both baby boomers and Generation X, according to a Nerdwallet analysis of a 2017 Bureau of Labor Statistics’ Consumer Expenditure Survey. The analysis notes, however, that they’re spending roughly the same percentage of their income – 1{ddf8d179d1bf712bb2a88ff2ad95ebdf63eaa5463c845d2f093b25848387ba96} – on alcohol. When they do drink, millennials tend to […]